Published November 28, 2023

Ignite Buyer Interest Early: Introduce Your Home With Our Cutting-Edge Virtual Tour

Written by Matt Fetick

Ignite Buyer Interest Early: Introduce Your Home With Our Cutting-Edge Virtual Tour header image.

Gain a competitive advantage with our virtual house tour technology.

Today I'd like to discuss one of our essential marketing tools. I believe the initial showcase for your home occurs online, while the second happens in person. It's crucial to equip potential buyers with the necessary tools to pique their interest and encourage them to visit your home. One tool that helps us market your home successfully when we showcase your home online is our floor plan and 3D models.

At 0:29 in the video, you’ll see how we take advantage of this tool. In our current listings, there are tabs for photos, floor plans, and 3D home, allowing buyers to virtually explore your property as if they were physically present. Within the photos section, you can navigate through different areas like the kitchen. The floor plan displays various camera views represented by green dots, offering detailed perspectives.

By clicking on specific dots, you can change the photo view, such as from the living room to the sitting room. We provide comprehensive views of the entire first floor with dimensions, showcasing the kitchen, family room, dining areas, and more.

"Our aim is to entice more visits and offer a fresh perspective for viewers after they leave."

Moreover, the 3D model enables interactive exploration—rotating, zooming in/out, and examining details like moldings and flooring. This technology engages prospects before their visit, giving them a thorough understanding of the house.

Our aim is to entice more visits and offer a fresh perspective for viewers after they leave. We want them to visualize different aspects, perhaps reconsidering furniture placements or layouts. When marketing a listing, our strategy is to enrich online tools with extensive information to attract more potential buyers to visit your home.

We take pride in our marketing plan. If you're interested in a customized marketing strategy for your home, please call or email me. I’m always happy to help.